Category Archives: Technology

Websites Style – How HTML Represents Results

Websites use HTML to display information over the Internet, utilizing an internet browser (i.e. Firefox, Internet Explorer). According to dictionary.com, one meaning for style is: to plan for a certain purpose. This indicates that a designer should have planning when building a websites design such that there is a definite purpose for each page. Of course the website owner will want their website to be popular, and business website desire traffic to achieve a roi (R.O.I.) and traffic is the key. It is the search engine that returns the results page for a search. The keywords used help the online search engine figure out significance of the search to the web page.

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The search engines (i.e. Google, Yahoo!, MSN) are not human, but are programs written by human beings and can not in fact “see” the images or “read” the text online page. It is necessary to impart to them well investigated details that will lead the search engine to your websites and return your web page connect to the searcher in a results page. Optimization of a page (Meta tags, keyword research study, keyword density, and relevant links) can make the difference in between whether your web page is returned in the first results page, last page or somewhere in between.

HTML stands for Hyper Text Markup Language. HTML consists of the blue print of the websites and the specific info for the browser regarding the design of the page and how the search engines robotics and individuals will view it alike. Each web page should be optimized separately, picking appropriate keywords and linked consisting of internal links and related external connect to other websites. This is essential due to the fact that the Online search engine do not spend lots of time indexing any one specific site, therefore making certain the pages are updated and link correctly will tell the robotics that the website has actually not been deserted and can be indexed.

HTML is utilized to formatting the page, developing lists, offering links between pages, include images, and utilize tables to keep this information in order and offer the info that might get you those top 10 results utilizing well-researched keywords. The Meta Tags utilized in the HTML tells the search engine robotics ways to categorize the details and returns information to the screen for the user in the form of a results page. This is generally the outcome of a search performed by a user. At its most fundamental, a websites might be composed of a couple of standard tags and probably it will likewise consist of words or rather content.

Extra Meta tags can be used to be more particular in its format and display instructions to the browser. : Keying this into the Google search box results in reveals that there are 131,000,000 outcomes for the keyword phrase web page design in.24 seconds and returns the very first 10 web pages. This does not include the sponsored links (paid positioning) using this keyword expression. By analyzing the HTML page source (best click the mouse and select view source) the Meta Tags for this particular HTML can be shown. The top website (leaving out the sponsored links) exposed that the title utilized the keyword expression. The keywords included website, design and web design and the meta name description content contained the keyword expression “websites design”.

If all the tags are gotten rid of from the source code, what stays is the heart of the page, or rather text. If a page is well composed it will impart the details to the user preferred when she or he chose the page from the outcomes page. It is most likely that the page will provide details for the viewer to read, take a look at or listen to through a video, audio file, image or text. How the page is displayed is an option of the author and this can make the difference in between a plain page and a page that has all the window dressings. Whether the reader has an enjoyable experience or one that triggers the reader to click off the page, and never ever returns to the web page in the future is dependent on whether the requirements of the user were met.

The search engines robotics (Google, Ask, MSN, Yahoo!, and others) try to find and collect the text on the page using an algorithm and shop this in a database. This algorithm determines what the search engines jobs are and inform them exactly what tasks to perform and exactly what info to look for on their search. Offering Meta tags the robotics will assist them in their job to gather and classify the websites information in its database (utilized later on in retrieval as an outcome of search). This is why optimization of a page can make the distinction in between whether your websites is returned in the very first results page, last page or someplace between.

Keep in mind to carefully choose keywords, and to utilize those keywords in the body of the websites, as well as in the title as well as in the web page title, Meta description tag. Be sure to send your sites URL to the search websites and directory sites and search for sites to link to yours to improve your search engine ranking and online search engine will quickly return your websites at the top of the results.

The 10 Finest Social Sites and The best ways to Utilize Them

There is no doubt that social media marketing has actually taken the lead in internet marketing strategies. Social media websites have taken off and continue to grow in number and popularity. If you own an online service, it can be extremely difficult to understand where to begin in this substantial marketing arena.

There are lots and lots of social sites and more turning up all the time. I have compiled a list of the ten finest social websites with which to get you began. I have actually picked these sites by my own professional opinion and by actual popularity.

1. Facebook – Facebook has an estimated 850 million users! This is the most popular social website and my preferred too. Facebook is really flexible in what you can do with your page. Be sure to open an organisation account as well as read the guidelines for services. Complete your profile completely. Include images and videos to your page to make it more fascinating and interactive. Visit your page every day and post handy information, links and resources. Answer all remarks promptly.

2. Twitter – Twitter has 200 million approximated active users. I like Twitter since it is quick, easy and efficient for marketing your organisation. You merely add bits of information, new product info, sales and/or specials, links, inspirational quotes, etc. and tweet! Keep your tweets expert and helpful to your followers. Do not tweet things like exactly what you’re having for supper or what motion picture you simply viewed. Get included with other tweeters and get involved!

3. LinkedIn – LinkedIn now has more than 150 million estimated users. The important things I like about LinkedIn is how you can take part in groups that interest you or will benefit your company. Join groups and make sure to participate in the discussions by offering real and practical info and guidance. Follow their standards on the best ways to totally and effectively fill out your profile.

4. Google+ – Google+ is one of the newer social sites however it currently has an approximated 65 million users! I should confess, I have not done much with Google+ as of yet however I do like the format and adaptability of the website. Make sure to add the +1 Google feature to your website so people can click it to reveal they like your website. This will help you in the ratings. Again, make certain to finish your profile and hang out daily or at least weekly on your Google+ page.

5. Pinterest – With over 10 million active users, Pinterest is growing in appeal very quickly. Pinterest has actually come up with something a little various. You are provided a pinboard to add visual items such as images, charts, videos, etc. Pinning valuable visual details is a fantastic way to attract people to your pinboard. You can add comments. Individuals react more to visual products than simply words so get over to Pinterest and begin pinning!

6. Ecademy – Ecademy has more than 17 million users. Ecademy is a subscription site for business owners to connect, help and grow with each other. There are paid and complimentary subscriptions. Make the effort to construct relationships with other entrepreneur. You can start your own clubs, write post, and take part in conversations. This site is more involved than some social sites and will take more time to learn how to utilize successfully.

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7. YouTube – YouTube has actually an approximated 300 million users. YouTube is a video sharing website. Making an efficient marketing video to share on YouTube can have a remarkable impact on your site traffic. Program your proficiency with educational and informational videos. You can also present slide programs to market your items and/or services. Establish an account and start uploading those service growing videos.

8. StumbleUpon – Regardless of a “stumble” in growth, StumbleUpon is now growing in appeal and has actually an estimated 20 million users. StumbleUpon is a social site that enables the users to share fascinating and valuable sites. You will have to be an active user to reap the benefits from this website.

9. Ryze – With less than a million members, Ryze is not the most popular of the social networking websites however it can be effective. Ryze is similar to LinkedIn in that it is a place for specialists to grow, link and help each other succeed. Join networks that target your business and network with other company owner.

10. Blog sites – Blog sites are very popular social websites and there are great deals of them. Search for blogs that target your specific niche and end up being active with visitor posts, remarks, etc. Getting involved on blogs can help you make connections and get traffic you may not have actually gotten. If you do not have your own blog yet, be sure to get started. I would recommend WordPress but there are other blog site services available.

If you are an entrepreneur, you truly can not avoid social networks in this marketing age. Rather than disregard it, you require to study it, learn it and get involved in it. As soon as you do, you will find it to be an extremely pleasurable and helpful experience!

Understanding the Different Kinds of Logo Design

As logo design designs are specific to business and maintains their brand name identity, developing logo designs is totally a subjective and innovative profession. Using up this job needs the designer to consider different important elements. Imaginative efficiency plays an important role while taking logo style choices.

Although clients will discuss the scope, appearance and objective of a diseño de logo before the designer conceives it, it needs to be remembered that the designer remains in truth, the better individual to understand the scope of a logo design.

There are clients who will often demand satisfaction of exact requirements, such as “Make the logo design colour red”, “Change font size to 16 pt”, “Set a circular image”, etc. This not just narrows the scope of the designer, but likewise offers him barely any chance to try something various. Nevertheless, there are likewise clients who trust the choices of a designer and offers him the liberty to bring their innovative thoughts into action.

While trying to create a captivating brand logo style, you need to thoroughly choose the right aspects for the design. Nevertheless, where most designers fumble remains in their choice of kinds of logo. The following points will help you make the ideal option while dealing with customer jobs:

Type-based Logo designs: Type based or textual design is a common form of logo style. Here, you may point out the name of the business in either a plain or elegant typeface. This helps sign up the name of the business in the minds of the customer at the very first appearance. For example, the logos of popular brands like FedEx, Google, Microsoft, YouTube, etc. has actually provided their brand identity.

Symbol-based Logo designs: Sign based logos are based upon particular symbols. Here, the business name is not noticeable in the logo. So, you are required to be creative with the styles so as to generate an enduring impression on customers. The sign may include a pictogram, a figure, a mark or a specific symbol that portrays what the business represents. Famous brand names like Apple, Puma and Shell makes use of such a logo design to represent their business identity.

Abstract Logo designs: Many companies use abstract logos to represent their brand identity. Such logo designs use ingenious indications or graphics that summarizes the identity of the business for the target audience. However, as a designer, you must bear in mind that developing such a logo design requires you to do a detailed research study about the company. LabVantage Inc., a software application business, uses a logo design that has a reverse “V” indication to show their growth potential.

Initial Based Logo design: You might also decide to form you customer’s logo based on their initials. Use brief initials rather of utilizing lengthy names to represent your customer’s trademark. This makes the brand known by the acronym used. The logos of Honda and Mac Donald’s finest certify as a preliminary based logo where they utilize ‘H’ and ‘M’, respectively.

Badge Design Brandings: Badge or emblem style logo is mainly utilized to represent vehicle, sports brand names or universities. The logos of vehicle brand names like BMW, Mercedes or universities like Howard or Oxford have badge design logo designs.

Whatever be the style of logo you pick, you need to constantly keep in mind that custom logo design is not a simple task. Utilize your abilities to the very best to create something that sets a benchmark requirement for other business in the same sector.

Offshore Software application Advancement Solutions

Every service these days is trying to expand and acknowledge the fact that innovation can help them doing so. No matter what the scale of the business is, technology has a function to play. Software application assist a company by automating the important procedures of business, links the numerous info sources to provide a consolidated organisation introduction, decreases the reliance on people, negates the manual errors, assist managers to make the right choices based on truths instead of sentiments and enhances the efficiency of processes. All such factors make it all the essential that the software application need to be exactly according to the requirements of business and should be total, extensive and precise.

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For automation of the business, business frequently take the aid of companies providing Offshore Software Development Services. These companies likewise assist their clients to recognize the needs of the requirements of the software application and appropriately develop the service. An essential indicate be taken care at this stage is to build the software with an eye on the future. Business environment today is unstable and requirements change very often. The software must be scalable so as to accommodate the future improvements.

A few of the Software application advancement services for outsourcing are:

– Software Consultancy
– Custom-made Software Development
– Application Upkeep
– Application Evaluating
– Systems Combination

Computer system Systems can be developed on different platforms through different programs languages like Visual Basic, Java, PHP and other. The software needs to be developed in a manner which makes the software operation on various platforms and hardware. There are a lot IDEs readily available that have considerably lowered the turnaround time for advancement of such software.

Embedded Software application Consulting – Secret to Your Success!

Take benefit of outsourcing ingrained software project services. Do not be shocked when you see your rivals releasing multiple tasks at the same time. You might be awe struck about how do they do it, in less time. It’s simple, they approach offshore services for tasks which is beyond their limitation. They may lack the technical expertise to manage a client’s task but they introduce it on time. Embedded software consulting is the secret behind your rival’s success.

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Have a look at what you are losing out on, by not going with overseas company. One should approach them for different factors such as:

Minimized expenditures due to low labor expense
Scope to experiment with various company’s expertise and skills
A breather when there is a scarcity of in-house resources
Offer importance to crucial competencies instead of the peripheral ones
Work maded with much better efficiency
Delight in greater flexibility in conference varied company requirements
Save costs involved in having an in home group
Gain access to innovation and modern thinking
Suits all sort of task at ease

There is a substantial choice of consulting firms for different tasks. You can find them for any sort of projects. To have an in home team dealing with whatever is a distant reality. For this reason, the idea of outsourcing came into existence. With the changing IT market requirements, it is not possible to update your staff on brand-new innovations.

Job delivery on time becomes highly hard for a complicated project. When you are handling a different kind of job, it certainly takes in more time. For that reason, approaching experts in these fields is the simplest thing to do.

You get to utilize various companies and make usage of their know-how. Mean while, your group can concentrate on your crucial proficiencies, for which your organisation has actually taken a specific niche. Your outsourced team will focus on the peripheral ones.

The best ways to Read the Software Consulting Agreement

All software consultants should offer an agreement file to be executed prior to efficiency of any services. While these agreements can be long, it is vital that they read in advance, as there are some crucial provisions which have to be comprehended by both celebrations.

Key Provisions
While it is important to check out the whole contract with each deal, there are particular crucial areas in a typical software application consulting agreement upon which you will want to focus unique attention.

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Efficiency of Services
Some fundamental standards for the efficiency of the Consulting Services must also be developed. Where will the seeking advice from services be carried out? Who can ask for seeking advice from services? Who is accountable for travel and other secondary expenditures?

Ownership of Copyright and/or License
It is very important that you, as the customer, know that by default, all Copyright is residential or commercial property of the Author. This suggests that absent any language to the contrary, all source code and paperwork established by the Software application Consulting firm comes from them. For this factor, it is critical that IP Ownership be established by any contract you execute with your supplier.

Privacy
Language relating to the handling of details which is confidential to your organisation is likewise vital to consist of in your agreement. This language needs to be composed so as to include your data as well as your procedures.

Constraint of Liability
A lot of software application seeking advice from vendors will not warrantee any and all damages to you and/or your customers who are utilizing the customized option that the vendor is developing for you. It’s important that you understand the limitations of such liabilities which you are comfortable with them before engaging the vendor.

It is likewise common practice to limit the legal liability to “the worth of the provided services or $X, whichever is higher”, so that there is a limit to the financial impact of a stopped working project.

Billing and Payment Terms
It is a good idea to establish expectations for both billing and payment too. Some important questions regarding billing and payment terms to think about consist of: Will buy orders be issued or needed? How often will bills be released? In what format and where will billings be sent out? How quickly must they be paid? What kinds of payment are acceptable? Exist any discount rates for prompt payment? Are there any charges for late payments?

These terms ought to be stated in the agreement so that expectations are developed from the beginning of the relationship and there are not a surprises.

Sponsor WordPress Design template The Ongoing Link Home builder Technique

It can not be rejected that one of the most important tools for most bloggers today is WordPress. WordPress generally began as an interaction tool for the individual, however has now end up being a vital tool to companies. There are many advantages that WordPress offers which are why it is not actually unexpected why almost a lot of web sites need this tool in their webhosting plan. Aside from that this CMS is so basic and easy to keep, it also uses less overhead and time spent for creation and maintenance of the blog platform. It permits you to keep the contents of the website fresh, which results into an increased search engine ranking for your website. Because business have to keep their audience upgraded on their services and products, the blogging aspect of WordPress is truly vital.

It is among the goals of any website to construct links and direct traffic into the site. There are in fact a lot of ways to build incoming links. According to professionals, sponsoring WordPress themes showed to be a fantastic way to obtain varied links from various independent web sites. Sponsored WordPress wouldn’t be going on top page ranking sites normally considering that you do not have control over the style of the website, you do have control over the anchor text. Having control over the anchor text is not actually bad. You can still manipulate traffic into your website through the anchor text.

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Sponsoring WordPress design template has turned into one of the most popular link structure techniques nowadays. Generally, the package includes two sponsored link theme at reasonable rates. However, things have changed lately, with the inflation and feeding frenzy, lots of designers have provided sponsor design templates as well resulting into an oversaturation of the themes. On high PR authority websites, these sponsored links are no place to be seen. Thus, it is crucial to discover a sponsor template that will make it even to a few of these high PR sites.

For sponsored links, it is necessary to figure out the variety of sites which uses the style. The only thing which counts is the number of site owners who utilizes the theme and leave in the sponsored links. However, the quality of the style is vital to the success of a style sponsorship. An average theme has regrettably no value at all. Thus, in picking a sponsor WordPress template, you should think about the cross browser and cross platform compatibility. The lack of these methods that quality issues are questionable and unreliable.

A few of the most essential factors to consider in selecting a style to sponsor consist of aesthetic appeal, functionality, cross internet browser compatibility, discreet sponsored links, and previous promotion performance history of the designer. It should also be noted that people who find, download, and alter their WordPress theme are probably to alter it again. Whenever this takes place, links cannot be considered permanent at all, however rather medium term links.

Social network Providers and Growing Your Organisation

There are a variety of social networks services available for little and large organisations, but how do you know which one to pick that will eventually take your business to the next level? Picking social platforms to effectively market your company will reasonably be based upon the types of products, content, and services your business offers. It will likewise be extremely important to comprehend precisely where your audience will be the most active.

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Each of the social networks services that are available will provide different benefits for each particular service. In order to grow your service successfully, you’ll have to know which social media platform will prove to be the best marketing platform for your business.

* Facebook: Social Gathering
* Twitter: Communications Network
* Four Square: Location-based
* LinkedIn: Business-To-Business

Facebook is an outstanding place for celebrations and communicating with a range of various individuals in social groups and circles. This is an ideal location for services to begin due to the fact that they can evaluate different services and products and find exactly what may be hot, and what is not. One of the distinct aspects of Facebook is that it is free and provides various tools for marketers that are interested in targeting specific groups.

Twitter is really a communications based system which permits services to obtain the word out about their service in short but sweet snippets. When individuals discover value in your tweets, they will then re-tweet or produce buzz about your organisation to their fans. This is very efficient, but in most cases – this will not work for every kind of company. Some organisations want to target their regional markets and in this case 4 Square may be among the social media services they choose.

Sometimes brick-and-mortar organisations wish to concentrate on the regional market, and in this case Four Square might provide more benefits than any of the other social media services. LinkedIn offers a fantastic chance for services in general due to the fact that it assists to connect companies with other businesses, in addition to people with companies. People can use the service to interconnect by making connections, and receiving recommendations.

There are many more social networks services offered; however, each service will offer something different when it comes to benefits, and the specific audience you will have access to. All social networks Platforms are not produced equivalent and each service will supply something a little various. It will depend on business owner to test which service will show to be the very best suitable for the products and services they offer.

Instagram Marketing Tips for Your Business

Countless individuals internationally are now utilizing Instagram. Instagram has made it easier to take pictures and share them with pals and lots of people delight in doing this. Apart from networking, you can utilize Instagram in a more effective method for marketing. Instagram is an excellent promotional tool you can use to promote your company online.

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Inform the story using pictures and videos

Pictures are worth a thousand words and Instagram is all about photos. If you are into Instagram for marketing functions, then you ought to understand that random photos do not work. You have to post images of your product constantly. Publishing photos of your products is one of the best methods of increasing your brand awareness and boost sales of your items. The images do not necessarily need to be very expert. The key thing is having the photos highlight the highlights and functions of the products you are promoting. The images must appeal vast audience on Instagram.

Videos too are necessary in Instagram marketing. You can create and share a video with your workers to promote the product at hand. You can also choose to do a live item review video and share it on Instagram. Photos and videos are more appealing to many people than text files. Media submits stand higher possibilities of going viral as people share them. They are likewise more remarkable than text files. Create pictures and videos that reveal your brand name story and values. Images and videos are crucial if you desire to improve your brand and sales.

Use quality media

To improve your visibility, you have to make and share top quality pictures and videos in your feeds. Where necessary, seek expert assistance or recommendations from a professional photographer. You can use an excellent cam to take sharp images. Aim to get your images at best angles. Edit your pictures for much better outcomes. Nowadays cellphones are equipped with photo editing tools for this function. Instagram too has several picture editing tools. Apply this tools for your Instagram marketing function.

Get in touch with our fans

Preserving contact with your customers is vital, particularly for establishing business with a small market share. You can begin by showing your clients that you are concerned about their feedback. You can attain this by replying to their questions and comments. This will improve user-generated content and trustworthiness as well as promote the presence of your items and company. Your Instagram followers can considerably influence the success of your enterprise, and you should never undervalue them.

Usage hashtags

Hashtags are relevant in Instagram marketing. You need to use them because Instagram users engage utilizing hashtags. Hashtags enable users to make your contents searchable and are necessary if you want to increase your fans. Has tags like media can create a viral result which is advantageous to your company. You can also make the most of trending hashtags particularly if the hashtags belong to your item. This is necessary since Instagram users can use hashtags to search for posts.

Use branded hashtag

You must include your company name in you hashtags. Usage special hashtags for a specific marketing project you run. Not just does this promote your project, however it also offers a distinct hashtag for your customers to connect and show other participants.

Have a friendly mindset to everyone

While carrying out your Instagram marketing, you need to understand that Instagram is a community made up of individuals with diverse concepts, emotions, and background. Constantly get along to everybody and value their time to connect with you on your page. Always ensure you listen to your clients.

Be active

Post at least once daily to keep things approximately date and ensure your followers upgraded with the present happenings. You can experiment publishing at varying times of the day to see which time your posts do best.

Consistency

Consistency is crucial in Instagram marketing. Be consistent in your posts and establish a style that is popular in your posts. Let your followers understand exactly what to expect from you.

Connect your Instagram and Facebook accounts

Connect your Instagram and Facebook accounts to improve your marketing power. Nowadays, you can have an Instagram tab on your Facebook page. This enables you to share your Instagram posts to your Facebook followers if you have a fan page.

You can connect with friends and the world through Instagram. Instagram can be used for marketing functions. Instagram marketing can enhance your brand’s presence, boost sales, and as a result earnings. Consider the above pointed out Instagram marketing suggestions to attain success.

Business Advantages Of Social Media Solutions

Social media marketing has ended up being very popular due to the influx of networking sites. Social network comprises of social networks (LinkedIn and Facebook), microblogs (Twitter) and material neighborhoods (YouTube). To establish and create material for such online forums, understanding and understanding is needed. Any one can establish a site, however building a reputed presence is not a simple task. If you want the best social networks services, you must work with professionals such as search engine optimization professionals who will ensure that your marketing campaign will pay off. The following are the business advantages of using professional media services in your social media marketing campaign.

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Ability

When you work with specialists such as a web designer or a search engine optimization specialist, they bring with them remarkable special skills and methods. Social network services such as these will make certain that your business’s site receives visitor traffic and a beneficial track record among your customers. Also, having seo specific material will significantly increase the exposure of your website.

Awareness

Constructing external links is an essential SEO method. In your media network, the SEO specialist will consist of a link of your business website. This will let visitors understand that they can get more info about your product and services by checking out the website. In this method, awareness and presence regarding your business is enhanced in the minds of your potential consumers.

Customer interaction

Social media services make sure that there is a connection between you and your consumers. By performing effective media services, they help preserve a link with your clients. This is a crucial step to creating brand commitment.

Quick feedback

The main benefit of this is that you can get immediate feedback from your clients about your product. You can build customer relations by asking for their opinions and ideas to improve and improve your item. In the event of a scandal or a report, you can use the expert media services to launch a well-crafted statement that will clarify the doubts of your customers.

Customer assistance

Professional media services will recommendations you on ways to finest preserve a routine 24/7 consumer support service on your site. This will produce a beneficial picture of your company in the market as it will show that you are identified to provide quality service all round the clock.

Affordable

Social marketing is the most cost-effective approach of marketing. However to enjoy its advantages, it is essential to employ professionals as it is they who will understand the best techniques to market your product or company.

Upkeep

The social medium is developing and brand-new practices and strategies are introduced every few weeks. Your in-house workers may not have the requisite abilities to upgrade and keep your social marketing project. This is one of the main reasons companies go with the services of social marketing specialists.

Social media services are essential to expanding your service operations as they offer a range of benefits and services. The greatest benefit of this is its capability to reach a diversified audience. Keep in mind to integrate the services of a reputed media marketing business to get the best out of your marketing project.